Tag Archives: trending

The travel destinations and activities that are trending in 2018 according to social media


In 2017, the travel destination that continuously showed up as a trendy place to go was Portugal. It won so many travel awards that everyone is convinced it really is an exciting destination (if Portugal is a new destination for you, download a travel guide to Algarve, Portugal’s south coast here). The hot travel destinations of 2018 that are trending in social media are located in Europe, America, and in other locations around the world.

river cruise boat in Budapest, photo by Viking River Cruise
Pinterest is a popular social media service for sharing images in albums that may include memories, ideas, plans, wish lists, or product catalogues. Pinterest members save and share tagged photographs on their accounts.

If we search photos on Pinterest that have been saved with a specific tag, for instance, Iceland or Portugal, we get an indication of the destination’s attractiveness. The more photos tagged with Iceland, the more people are paying attention to Iceland. By pinning a photo, Pinterest users are thinking of that particular destination for one reason or another.

According to data listed by Coveteur, the following destinations have seen the biggest increase in photo saves on Pinterest, indicating growing interest for the places and activities.

1. River cruises.
When most tourists think about cruises, they tend to think about the Mediterranean or the Caribbean Sea, but a river cruise along the Nile in Egypt, Rhein in Germany, or perhaps a canal cruise in the Netherlands is certainly a new experience for most travelers.

2. Deserts.
A large number of people are showing interest in visiting a desert, because photo saves have considerably increased for destinations like Morocco, Dubai, Atacama Desert, and Joshua Tree in the US.
Sahara desert. Photo by James Byrum.

3. Mediterranean islands.
The famous islands in the Mediterranean Sea, like Mallorca, Crete, Malta, Sicily and Rhodos are one of the pioneers of mass tourism. Tourists have been flocking to these islands for decades, and still do. The reason is simple, they are still very nice places to spend a vacation. The trending islands in the Mediterranean are, however, the Croatian islands and Mykonos in Greece.
Mykonos island in Greece. Photo by byus.

4. Mexico City.
It is the only city destination that has seen strong growth of interest among Pinterest members.

Mexico City. Photo by Paul Sableman

Via Travel User Guide.

These Book Genres Are Trending


Nielsen Bookscan collects book sales numbers from outlets and compiles them into statistics that give us a view what kind of books have been popular lately. If we take last year’s sales numbers and compare them with 2013 numbers, we can find out which genres were trending in 2014.

In 2014 in the US, three best-selling nonfiction book genres were religion, reference and general nonfiction.

Three trending genres in 2014 were self-help (+15% from 2013), biographies (+12%) and religion (+12%).

Three genres that were losing readers were humor (-13% from 2013), computers (-12%) and history/law/politics (-11%).

Here are the numbers (units in thousands).

  2013 2014 % CHANGE
Adult Nonfiction
Religion/Bibles 32,012 35798 12%
Reference 32,642 31989 -2%
General Nonfiction 29,509 28533 -3%
Biography/Autobiography/Memoir 20,425 22803 12%
Health/Fitness/Medicine/Sports 22,488 21574 -4%
Business/Economics 15,473 16604 7%
Cooking/Entertaining 15,363 15492 1%
History/Law/Political Science 17,080 15220 -11%
Self-Help 8,546 9848 15%
Crafts/Hobbies/Antiques/Games 8,314 8485 2%
Performing Arts 7,358 7706 5%
Travel 7,658 7417 -3%
Art/Architecture/Design/Photography 6,739 6984 4%
Humor 5,604 4897 -13%
Computers 5,311 4652 -12%
House & Home/Gardening 2,309 2130 -8%
Total Adult Nonfiction 236,833 240,130 1%
Adult Fiction
General Fiction 36,314 33524 -8%
Romance 34,585 30885 -11%
Suspense/Thrillers 22,161 20111 -9%
Mystery/Detective 14,884 14304 -4%
Graphic Novels 7,659 8669 13%
Classics 7,817 7578 -3%
Fantasy 8,615 7526 -13%
Religion 4,925 4174 -15%
Science Fiction 4,448 4142 -7%
Occult/Psychological/Horror 4,474 3329 -26%
Action/Adventure 2,619 2239 -15%
Western 2,088 2232 7%
Total Adult Fiction 150,590 138,712 -8%


Fiction books lost a lot of readers during 2014. All fiction genres, except for graphic novels and westerns sold fewer books in 2014 than in 2013.

Publishers Weekly reported.